Let’s Emote

LET’S PAY IT FORWARD | NO. 6 | To make your story connect, make it personal. Start by uncovering an emotional truth that resonates with your audience.

This is a series on creativity, advertising and filmmaking, and a shout out to those who’ve inspired me. Today, thanks to Neal Foard, a storyteller extraordinaire. I've had the joy of working with Neal, and you may have seen his heartfelt short stories online. Thanks also to Jef Loeb at Brainchild Creative and photographer Curtis Myers for our Flex Your Power campaign.